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Future inspiration awaits with professional design tips, success stories, and industry highlights.

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marketing

The new B2B content marketing guide for 2021

Discover actionable B2B content marketing strategies designed to generate demand and convert leads in 2021.

In 2021, content marketing is one of the primary ways​ for B2B companies to generate demand, convert leads, and increase sales. Because the B2B sales cycle is personalized and complex, you need specific forms of customized content for each phase of the customer journey.

Recent posts↓

marketing

3 reasons WordPress is holding you back

marketing

Discover NYC's best web design agencies

marketing

Top 5 San Francisco web design agencies in 2021

marketing

Increase agility with a design-driven Web Content System

Marketing

Enhance CRE content for the digital leap

Read more↓

Marketing

3 reasons WordPress is holding you back

Rapidly creating content is one of the primary ways companies are making up for decreased in-person interactions and delivering impactful online campaigns. This is where WordPress is holding you back.

Marketing

Discover the best NYC web design agencies

After reviewing hundreds of companies, we narrowed our list down to five web design agencies that stand out from the rest. Discover a new design partner in NYC!

Marketing

Top 5 San Francisco web design agencies in 2021

San Francisco, the center of the digital world, is home to many of the world’s best web design agencies. To help you discover the right design partner in 2021, we’ve compiled a list of the top web agencies in the San Francisco Bay Area.

Marketing

Increase agility with a design-driven Web Content System

Using a design-driven, code-free web content system,​ you can easily build, manage, and distribute impactful content for the modern customer journey.

Product release

New publishing permission

Brandcast is pleased to release a new publishing permission feature that enables increased enterprise collaboration.

Marketing

Enhance CRE content for the digital leap

Commercial Real Estate (CRE) technology​ is evolving rapidly. As we enter 2021, CRE tech adaptations that would’ve taken years are now happening in days.

product release

New + improved link manager

Brandcast is proud to announce a new and improved link manager that allows you to create enhanced interactions and increased accessibility.

Newsletter

The Brandcast Bulletin

Issue no. 2 ∙ Oct 2020

Insidesource is highlighted in this issue. We cover hero images—that set the tone for your brand. Design trends, tips & tricks, plus industry news.

Product Release

Introducing My Brandcast​ and Brandcast​ Content Studio

We’re rolling out a new integrated suite of products that work together seamlessly and allow you to go beyond designing websites to creating your own customized Web Content System.

marketing

A marketer’s guide to Account-Based Selling

There are many benefits to a fully-realized Account-Based Sales (ABS) strategy. When more than one stakeholder is involved, Account-Based Selling is the best way to nurture opportunities with impactful content.

Newsletter

The Brandcast Bulletin

Issue no. 1 ∙ Sept 2020

Global Hotel Alliance is glowing in the spotlight. There are new Brandcast features out that will enable you to more efficiently generate incredible content. Design trends, tips & tricks, plus industry news.

Guidebook
Marketing

Content that sells: Stunning web-based proposals

Sales teams have long used PDFs and PowerPoints to pitch products and services to clients and stakeholders. Unfortunately, these formats have ​ limitations that can reduce sales potential.

Marketing

How to become a successful digital-first seller

Selling will never be the same. While there are glimmers of hope for recovery from COVID-19, difficult questions remain about what the “new normal” is going to look like.

Design

Brandcast rebranded: Learn more about our new look

We designed a new brand, in-house, in just 3 months—all while working from home. Now that it’s up almost everywhere, we wanted to share a bit more about our process and rationale for rebranding the company.

Marketing

How agencies can gain a competitive advantage with interactive sales content

The demand for personalized content experiences is rapidly increasing. Find out how you can help your clients win more business with personalized, web-based sales assets

Marketing

Getting beyond the blog: How thinking like publishers helps marketers drive leads

Here are the top five reasons your landing pages are not working and how to make them better—so you can convert more leads.

Perspectives

Digital transformation during COVID-19: How can marketers lead the way?

Now, more than ever, organizations must depend on digital channels to maintain customer connections and plant seeds for future growth.

Press announcement

Brandcast content studio announcement

Brandcast launches code-free web content studio, challenging the $50 billion web design services and software markets.

Marketing

Three reasons buyers aren’t reading your ebook

You invest a lot of time and resources in ebooks, so why aren’t you getting more leads from them?

Product release

Brandcast template gallery announcement

We're excited to announce that the Brandcast Template Gallery is here. Start building amazing web content now.

Product release

Introducing Brandcast Unsplash integration

We’re excited to announce that the Brandcast Unsplash integration is now here. Now creating amazing web content with beautiful, engaging images is even easier.

Product Release

Four new property listing templates to wow your buyers in 2020

New year, new templates! Use these four awesome real estate templates built in Brandcast to wow your buyers in 2020 and beyond.

Product Release

Brandcast content mode announcement

Updating web content in Brandcast just got easier with our new and improved Content Mode.

Marketing

Five ways to drive more leads with web books

PDFs are dead. Start driving more leads from your ebooks and white papers with these 5 awesome web book tips.

Marketing

The 2020 list of the top ten digital agencies in New York

These agencies are pushing the envelope when it comes to creating amazing branded web designs for their clients.

Marketing

The state of the web design industry in 2020

$40 billion is projected to be spent on web design in 2020. Find out how to take advantage of that opportunity for web designers and agencies!

Marketing

Overcoming agency challenges in web design

Make your website projects more profitable by tackling these challenges that hamstring agencies.

Marketing

Traditional website development challenges for agencies

Want to grow your agency's profit margins? Then find out how traditional website development may be holding you back.

Marketing

Three social media scheduling tips to deliver consistent content

Without a proper social media scheduling process in place your social efforts will fall flat and be a waste of time instead of an asset to your marketing and advertising strategy.

Marketing

Why brand consistency matters and how franchises can achieve it

Franchising is a great way to expand a business, but also a quick way to lose control of a brand’s identity.

Marketing

How to use multiple franchise websites to improve local marketing

Learn how multiple franchise websites can help your franchisees turbocharge their local marketing and grow their business faster.

Marketing

Digital transformation challenges for the franchise—and how to conquer them

Getting franchises online can be difficult, but it doesn't have to be. Learn how the most innovative franchises are implementing website strategies and technologies that drive more business.

Marketing

What franchisors need to know about local franchise website marketing in 2020

The franchise landscape has evolved significantly over its long and storied history, but perhaps one of the most impactful changes the entire business model is undertaking is digital transformation.

Marketing

The top six website trends for commercial real estate in 2020

These 6 website trends are changing the way commercial real estate companies drive business and engage with buyers online.

Marketing

How commercial real estate companies can overcome web development obstacles

Learn how the most innovative real estate firms are implementing website strategies that drive business.

Marketing

Ten reasons you need to create a website for every real estate listing

Got a real estate listing? Then you need a website. Here are 10 reasons why.

Marketing

How to drive more leads with conversion optimized design

Optimizing these four elements on your landing pages will help you increase your conversions.

Marketing

Five elements of deal-winning sales proposals

A good sales proposal can make the difference between winning a deal or not. Here's what to include in sales proposals that help you close.

Marketing

Four ways to improve your landing page call to action

A good landing page depends on a good CTA. Here are 4 ways to make your CTA better.

Sales Enablement

Four reasons digital sales proposals increase close rates

Looking to increase your close rate? Start sending digital sales proposals instead of PDFs.

Marketing

Five essential landing page elements that drive leads

Trying to get more leads? Make sure your landing pages have these 5 elements.

Sales Enablement

Four reasons PDFs are killing your sales

Stop selling like it's 1993. Start webifying your sales proposals and close more deals.

Marketing

Want more leads? Build better landing pages

Building landing pages doesn't have to be difficult. Brandcast makes building landing pages easy.

Marketing

Five reasons your landing pages suck (and how to fix them)

Here are the top 5 reasons your landing pages suck and how to make them better so you can convert more leads.

Marketing

ADA website compliance overview: what to do to not get sued

Learn about the difference between ADA compliance and website accessibility and learn what to do in order to avoid costly lawsuits.

Marketing

How to make your websites fully accessible to all audiences

Nearly 5,000 ADA lawsuits have been filed in federal court for alleged website violations, make sure your websites are following the latest WCAG guidelines.

Marketing

It’s time to radically change the way we create websites

Here are the top 5 reasons your landing pages suck and how to make them better so you can convert more leads.

Product release

A new solution to drive digital transformation for sales teams

Sales departments need to take a leap with their digital toolkits to connect with today's buyer. Here's a radically new option.

Education

How to lower your website operations costs

A guide for how to understand your total costs of ownership for your websites and how to lower your operational costs.

Marketing

Top five website templates you should create right now

Simplify your digital marketing workflow by creating website templates that can be repurposed for any content marketing need!

Product release

Design snippets release

We’re excited to announce the launch of Brandcast Design Snippets – custom-made, reusable design elements that can be drag-and-dropped onto any website.

Education

The IT buyer’s guide to website clouds

A guide for technical leaders on how a Website Cloud can help make their website operations more efficient.

Marketing

The top five web marketing trends for brands in 2019

Check out these insights from Brandcast's CMO on top digital marketing trends.

Product release

Content editor

Building a website is a team effort - but the key players involved tend to operate best in very different workspaces and environments. We’ve been on a mission to solve this...

Education

On the power of iteration

Colonel John Boyd was a pilot and military strategist. He was confounded by a puzzle in the early days of military jet-powered aircraft: he wanted to know why pilots preferred...

Announcement

Team edition release

With Brandcast Team Edition, large marketing teams—from copywriters to web designers to CMOs—work within the same platform...

Education

Web design predictions

In the early 2000s website production was a developers’ game: building even very basic, static websites required pretty extensive coding and HTML knowledge...

Education

Already have a CMS? Why you still need a website cloud

Having the flexibility to run through design concepts quickly without delaying project timelines or adding production expense is invaluable...

Product Release

In-view interactions

Create interactive elements and animations on your web pages – such as dynamic menus, roll-out drawers, pop-ups, and fade-in animations...

Education

Guide to optimize for search: the SEO checklist

Use this check list to ensure your on-page markup is best optimized for new potential customers and search engines with this check list guide.

Product Release

Master pages, image gallery, & design snippets

We’re excited to announce new features like Master Pages, Interaction Tools, and Design Snippets to speed teams up and unlock their creativity.

Announcement

A new era of web design freedom

Technology is shaking up established industries at a breathtaking pace. Just look at Uber, AirBnB, Amazon or Facebook.

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